At Forplay Store, we believe that true confidence comes from feeling secure in every aspect of your shopping experience. Just as we carefully curate our premium swimwear collections from world-renowned designers like Agua Bendita, Beach Bunny Swimwear, and Liliana Montoya Swim, we approach your privacy with the same level of sophistication and care.

Our Commitment to Your Privacy

We understand that our customers are fashion-forward individuals who value both style and security. This Privacy Policy outlines how we collect, use, and protect your personal information, reflecting the same quality standards that define our swimwear collections.

Information We Collect

Personal Information You Provide

  • Contact Details: Name, email address, shipping address, and phone number
  • Payment Information: Credit/debit card details processed through secure payment gateways (we never store complete payment details on our servers)
  • Account Information: Login credentials and preferences for registered users
  • Communication Records: Correspondence with our customer service team

Automatically Collected Information

  • Browsing Data: IP address, browser type, device information, and browsing patterns
  • Purchase History: Products viewed, items added to cart, and completed purchases
  • Location Data: General geographic location for currency conversion and regional compliance

How We Use Your Information

We use your information to enhance your shopping experience, just as we carefully select each swimwear piece in our collections:

  • Order Processing: To process your payments and deliver your curated swimwear selections
  • Customer Service: To provide personalized support for your fashion needs
  • Personalization: To recommend styles that match your preferences, whether you prefer cheeky coverage or elegant one-pieces
  • Security: To protect against fraud and unauthorized transactions
  • Improvements: To enhance our website and product offerings based on customer preferences

Data Sharing and Disclosure

We treat your data with the same discretion we apply to our luxury brand partnerships:

  • Service Providers: We share necessary information with trusted partners for payment processing, shipping, and customer service
  • Legal Compliance: We may disclose information when required by law or to protect our rights
  • Business Transfers: In the event of mergers or acquisitions, customer information may be transferred
  • International Operations: As a global retailer (excluding some Asian regions and remote areas), data may be processed internationally with appropriate safeguards

Data Storage and Security

We protect your information with the same dedication we bring to selecting our premium swimwear collections:

  • Encryption: Industry-standard SSL encryption for all data transmissions
  • Secure Storage: Protected servers with limited access
  • Payment Security: Complete payment details are never stored on our servers
  • Retention: We retain data only as long as necessary for business purposes or legal requirements

Your Rights and Choices

You have control over your personal information, just as you have choice in selecting from our diverse swimwear styles:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal data, subject to legal requirements
  • Opt-out: Unsubscribe from marketing communications at any time
  • Data Portability: Request your data in a readable format

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, much like how we carefully design our website to showcase our swimwear collections:

  • Essential Cookies: Required for website functionality and secure checkout
  • Analytical Cookies: Help us understand how customers interact with our site
  • Marketing Cookies: Enable personalized advertising and recommendations
  • Preferences: You can manage cookie preferences through your browser settings

International Data Transfers

As we serve customers globally (excluding some Asian regions and remote areas), your data may be transferred internationally. We ensure all transfers comply with applicable data protection laws and maintain the same security standards worldwide.

Children’s Privacy

Our website and swimwear collections are intended for adults. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will take steps to delete the information promptly.

Changes to This Policy

We may update this policy to reflect changes in our practices or legal requirements. Significant changes will be communicated through our website or direct notifications.

Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact our customer service team:

Email: [email protected]

Address: 620 Tavern Place, Berkeley Springs, US 25411

We’re committed to ensuring your Forplay Store experience is nothing short of exceptional, from selecting your perfect swimwear to protecting your privacy.

Empowering your confidence, one secure transaction at a time.